The development of new products and routes must boost tourism

Hertta-Maria Amutenja The Minister of Environment, Forestry, and Tourism, Pohamba Shifeta, has stressed the importance of developing new products and routes across the country to extend tourism economic activities to all regions. Shifeta made this statement during the announcement of the new board members of the Namibia Tourism Board (NTB), scheduled for the period from November 1, 2023, to October 31, 2026. Highlighting key focus areas, Shifeta stated that the agenda should include the creation of cultural heritage tourism products, popularising Namibian gastronomy experiences, and implementing marketing initiatives in transfrontier conservancy areas. He expressed the government’s intent to diversify into…