30
Aug
Namibia’s diplomatic service has historically been framed around political solidarity, liberation credentials, and the maintenance of good neighbourly relations. These have been important foundations. But the times have changed. The 21st century demands that diplomacy be primarily economic. Today’s ambassadors should not only attend receptions and negotiate communiqués; they should be Namibia’s chief salespeople in foreign capitals. If the Ministry of International Relations and Trade is serious about trade, then returning diplomats should be evaluated not only on how many bilateral agreements were signed, but on whether they facilitated investment, opened markets for Namibian products, or created opportunities for Namibian…