22
May
CHAMWE KAIRA Namibian car buyers are shifting their focus from luxury and performance to affordability, fuel efficiency, and practicality. Simonis Storm Securities says this trend is creating space for new brands, especially Chinese manufacturers, to enter the market as some established European brands lose ground. “This evolution presents new opportunities for local dealerships, financiers, and service providers to adapt their offerings in line with shifting consumer expectations, focusing more on cost-conscious packages, servicing support, and competitive financing models tailored to the growing mid-tier vehicle segment,” Simonis Storm Securities said. Vehicle sales data for April 2025 show a strong preference for…